Here is a good example of bad html mistake that costs company extra money for no reason.
Do a search on "Holsted Jewelers" in Google. Top 2 results are representing HolstedJewelers.com. The organic result from Google is marked as # 2 in my chart. Before we jump to #1 let's look at the result again. #2 has no content on the main page - do view HTML source and you will see. Just HTML and what got picked up by Google's spyder are the words between hyperlink elements all the way on the bottom of the page -Email Updates. Contact Us Privacy & Security Terms of Use Site . The words that will not do the justice in describing what company offers. These words would not help when people will search for jewelry keywords etc.
Back to #1. It is a sponsored search(see the gray border around?) - so they are paying for it.
So I assume after searching on relevant keywords(jewelry related) they could not find themselves there(because of bad HTML and SEO) they decided to pay for it.
All would've been avoided with proper and simple HTML tactics and money could be spend on extra traffic.
Don't make this mistake - it costs $$$!
Do a search on "Holsted Jewelers" in Google. Top 2 results are representing HolstedJewelers.com. The organic result from Google is marked as # 2 in my chart. Before we jump to #1 let's look at the result again. #2 has no content on the main page - do view HTML source and you will see. Just HTML and what got picked up by Google's spyder are the words between hyperlink elements all the way on the bottom of the page -Email Updates. Contact Us Privacy & Security Terms of Use Site . The words that will not do the justice in describing what company offers. These words would not help when people will search for jewelry keywords etc.
Back to #1. It is a sponsored search(see the gray border around?) - so they are paying for it.
So I assume after searching on relevant keywords(jewelry related) they could not find themselves there(because of bad HTML and SEO) they decided to pay for it.
All would've been avoided with proper and simple HTML tactics and money could be spend on extra traffic.
Don't make this mistake - it costs $$$!
2 comments:
Wavestech is an SEO Company that offers quality Search Engine Optimization (SEO) Services and
Internet Marketing Solutions in India and in various other places across the world like SEO Services in USA and SEO Services in UK etc. If you
are looking for a place to submit your articles, you’ve come to the right place. We provide you with a SEO friendly article submission directory to
submit and promote your website with the of SEO expert team.
We offer submission services including Article submission, Directory submission, Blog submissions and gives you better search engine
rankings. It is India's one of the fastest growing and leading SEO Company who which provides services at cheap prices and with assurance of
Quality SEO services. Reseach has found that 80% of the traffic comes through search engines. It is very important for a person to popularize
there website to get business/Traffic from internet throughout the world and it can be achieved by the help our SEO Consultant and the team of
Goggle SEO Experts which helps you out in improving the search ranking of your website’s. SEO in Delhi, SEO in London, SEO in New York,
SEO in Canada are the major cities and countries across the world in which there is a boom of
SEO Services. Pay-per-click marketing is a great way to get visitors when you need traffic and you
need it now. This info will provide you with a high-level view of pay-per-click advertising provide some general strategies and provide an example
of what to do, and what not to do.
Our company also provides services such as web designing, link
building services, Internet Marketing. Internet Marketing and
Search Engine Marketing are prime source for making your site popular and this can be achieved by
the proper way of SEO content creation, online advertising, internet advertising and Internet Marketing Campaigns with the help of experts team
Waves Technologies can assist you in getting your e-business out in the forefront on the Internet by
offering Web Design, website design, website development and copywriting that use SEO. We are a company that delivers results to diverse
businesses all over the world. Small businesses that create web sites to market or promote their businesses do not have the luxury of
widespread name recognition. Internet marketing is a specialized skill and requires careful preparation of your material in consideration of the
peculiar requirements of the medium if you want to maximize your Internet business opportunities. You must employ the techniques of effective
Internet marketing and web site promotion.
I often visit your website so that I can come to know when you have posted new content. I want to appreciate your efforts and hard work you do for your blog. Good wishes from GrafWeb.
Post a Comment