Big Web design mistake - learn a lesson here!

Here is a good example of bad html mistake that costs company extra money for no reason.
Do a search on "Holsted Jewelers" in Google. Top 2 results are representing HolstedJewelers.com. The organic result from Google is marked as # 2 in my chart. Before we jump to #1 let's look at the result again. #2 has no content on the main page - do view HTML source and you will see. Just HTML and what got picked up by Google's spyder are the words between hyperlink elements all the way on the bottom of the page -Email Updates. Contact Us Privacy & Security Terms of Use Site . The words that will not do the justice in describing what company offers. These words would not help when people will search for jewelry keywords etc.

Back to #1. It is a sponsored search(see the gray border around?) - so they are paying for it.
So I assume after searching on relevant keywords(jewelry related) they could not find themselves there(because of bad HTML and SEO) they decided to pay for it.
All would've been avoided with proper and simple HTML tactics and money could be spend on extra traffic.
Don't make this mistake - it costs $$$!

Do I need a BLOG for my retail website? YES!

What is a blog? - You are reading it!!!
Just a template driven pages that help people with minimal html knowledge to publish their articles. But wait how this blog thing different from website and it will help my retail web site?
Well, let's roll up the sleeves.
Blogs are indexed differently and area is broader than just Google. So you have a unique chance to be exposed and to be seen and heard. If your website is not listed in top 3 pages on Google then it's tough for your business. You gotta shell out $$$$ for sponsored search and keep working on those backlinks to improve your page ranking with Google.
So the Blog is absolutely a must!

What would be a good example on how to make a relevant business blog?
For example your website sells electronics. Create a free blog either on blogger.com, wordpress.com etc and start writing reviews of upcoming electronic products and link products to your retail website. Think about writing on gift ideas - gadgets, cameras, electronic photo frames etc - Christmas is around the corner!

Your presence will be seen by other worlds where Google could not take you. Also keep in mind that that social bookmarks(see little icons after each post here?) play a role in your ranking as well. See my other blog on how to embed(article) it or which ones have the majority of users(article).
Quality Content only!
Don't write just anything. Try to write about high quality products and why you are recommending it. If you are not convinced about buying this product for yourself or for your family because of the quality issues don't write about it! People will not come back to your blog if they get burned once because of your lack of expertise!


Good Luck!

Making Money flipping domains

Lots of info will be published here in the next couple of weeks. I will show you step by step how to buy/sell domains for huge profit, extensive use of Google Adsense, campaigns and various SEO tricks. I will also cover a special section for beginners - from registering a domain to web hosting and what mistakes not to make(from my 12 years of experience).
Stay tuned!